We can support your business developing your capabilities in the Insight space.
Many small to medium sized businesses have a strong desire to grow their Insight capability in order to feed their knowledge and commercial growth. They often don’t know where to start, or aren’t ready to invest in a permanent team.
Whether it's identifying the key programmes you need to put in place, the key data assets you need, or which areas you should prioritise. Or it might be helping you to identify the right team, agency rosters or building a business case for appropriate budgets.
For some clients, they want us to act as an early ‘in-house’ insight function, helping build both knowledge, capability and a business case for building out a stand-alone function. This has proven far more effective in the medium term than simply outsourcing to 3rd party agencies who often can't provide independent, objective advice on the market, capabilities and budgets.